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3 min read
Best Practices for Using Your New Virtual Staging Images
The most beautiful time of the year is currently underway: photography season. Which means it’s time to start strategizing around new property photography.
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5 min read
Maximizing on Video: How to Get More Eyes On Your Video Content
Video is the most powerful tool on the Internet today. Video not only allows people to engage with a brand but also allows businesses to engage with...
4 min read
Staying Productive at Home: Tips for Real Estate Professionals
In a matter of 45 days, the majority of Americans have pivoted to a new lifestyle: working from home. For real estate professionals, whether you’re a...
5 min read
Campus Tours Go Virtual in the Wake of the Coronavirus
So you have your virtual tour, right? Then now is the time to perfect the guiding process to tackle the influx of student renters scheduling a remote...
2 min read
Showing Off Amenities in the COVID-19 Era
For a while now, a major selling point for apartment communities has been their amenities.
2 min read
Going Virtual: LCP Media Teams Up With Zumper
LCP360 is excited to announce that we’ve teamed up with Zumper, the largest privately held rental marketplace in the U.S.
3 min read
7 Virtual Leasing Tools for Your Apartment Website
In the last few weeks, multifamily has had to make a sudden shift to virtual operations, moving everything from community tours to leasing efforts...
3 min read
8 Student Housing Statistics to Consider for Your 2020 Marketing Strategy
Did you know that in preparation for last year's fall semester, the student housing market was 59.5% pre-leased in March 2019?
3 min read
5 Reasons to Invest in Professional Property Photography
In real estate, visual content has been proven to not only be essential for engaging and converting leads, but the quality of that content acts as an...
3 min read
Best Practices for Giving a Virtual Apartment Tour
So you’re ready to give your first virtual apartment tour to future renters. We’ve put together this complete guide to help walk you through best...
2 min read
What's Changing with Google My Business During COVID-19?
The coronavirus seems to have altered life as we know it, including everything from our daily routines down to our business listings. As a result of...
2 min read
LCP360 & ROOM8: Finding Apartments and Roommates in a Virtual World
We are thrilled to announce we have teamed up with ROOM8 to streamline the apartment search experience. ROOM8 is a technology company optimizing...
3 min read
Are FaceTime Tours Enough? Alternatives to In-Person Apartment Tours
In-person apartment tours have always remained a valuable piece of the leasing process. After all, that’s where the relationship between the...
3 min read
How Often Should You Update Google Street View?
We’re all familiar with the Google car that drives around capturing Street View across the entire globe. And as the first technology of its kind,...
5 min read
What You're Missing in Your Apartment Digital Marketing
Is something missing in your apartment digital marketing? Potentially, with so many ideas out there, you can always find new ways to boost your...
2 min read
Coronavirus Precautions: How Virtual Tours Help Maintain Regular Business
Schools are closing, events are canceling, and as of yesterday, the U.S. declared a travel ban to Europe. As necessary safety precautions are put...
5 min read
Does Virtual Staging Work? Everything You Need to Know
Virtual staging may be gaining interest within the real estate industry, but this digital tool, for some reason, is still working hard to prove its...
5 min read
7 Wedding Venue Marketing Ideas You Need to Stand Out
Very recently a colleague of mine told me that she and her fiancé almost booked a venue without even visiting it. Crazy, right?
3 min read
Virtual Tours: The New Leasing Agent Training Tool
Let’s get straight to the facts: leasing agent turnover is high. A study in 2008 by the National Multi Housing Council revealed an employee turnover...