LCP Media Blog

Discover the latest in digital media,
from concept to creation.

2 min read

LCP360 Announces Partnership with Pynwheel to Bring Digital Media to On-Site Leasing Solutions

Pynwheel, a technology company specializing in leasing solutions for multifamily, today announced a partnership with LCP360 (Lights, Camera, Pixels), a leading provider in digital content for apartment homes and Google Street View Trusted Agency.

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3 min read

6 Ways to Reopen an Apartment Community Safely

Preparing your community to reopen after months of lockdown? We’ve compiled a list of six ways apartment communities can reopen safely and...

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4 min read

Real Estate Budgeting for 2021: Technology Trends to Look Out For

Budget season in real estate is in full swing. In fact, many real estate professionals in multifamily and commercial have already started their...

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Commercial Office Exterior

4 min read

How to Transition Commercial Office Strategy During COVID-19

Since March of this year, commercial offices have been pushed into a confusing transition in regards to sales and marketing strategies.

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4 min read

How to Choose the Best Camera Angles for Your 3D Rendering

Commissioning a 3D rendering project is a bit different than other types of content creation. Unlike, let’s say, a photo shoot, 3D renderings require...

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3 min read

Student Housing Marketing Ideas That Will Make You Stand Out Amidst COVID-19

According to a survey conducted by The Chronicles of Higher Education, 85% of universities are still planning on conducting in-person classes this...

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4 min read

Updating Self-Storage Marketing Materials? 5 Things to Consider

Self-storage marketing has changed throughout the years, from once prioritizing billboards and paper advertisements to what has now become a...

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Business Marketing Strategy Mockup

4 min read

A 4-Step Guide to Preparing Your Business for a Post-COVID Era

If your business took a hit from the effects of COVID-19, you’re not alone. Whether you had to transition to working remotely, or were forced to...

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4 min read

Midsummer Multifamily Reflections: Securing Leases During COVID-19

A lot has happened since the beginning of 2020, and the multifamily industry has surely been on a rollercoaster ride. From sudden shifts in strategy,...

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2 min read

Is Drone Photography Worth It? 4 Reasons to Add Drone to Your Marketing Efforts

Over the past decade, drones have been used for everything from entertainment all the way to work collateral, with a projected growth rate of 66.8%...

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2 min read

How COVID-19 Has Forever Changed University Tours

According to a recent study, 89% of students have no intention of delaying college enrollment despite the ongoing pandemic.

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3 min read

3D Rendering Stages: Understanding the 3D Process

The use of 3D renderings is necessary in the development, pre-sell or pre-leasing stages of multifamily, senior living and many other industries. The...

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GMB Tips Blog Header

3 min read

5 Tips for Your Google My Business as the Country Reopens

As many states across the U.S. prepare to reopen to the public during COVID-19, business operations can begin navigating this new normal. In doing...

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3 min read

5 Things You Can Do With a Virtual Tour from LCP360

As virtual tours single-handedly take over the real estate industry, it’s essential to understand their capabilities to maximize your results.

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2 min read

16 Stunning Apartment Virtual Staging Before and After Photos

Although businesses are starting to open up across the U.S., it’s likely you won’t be finding an influx of renters flooding your inbox asking for...

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5 min read

How to Spend Your Multifamily Marketing Budget During the Coronavirus

When the coronavirus pandemic shook up the world in March, it also shook up the multifamily industry. Suddenly, multifamily marketing budgets were at...

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4 min read

Smartphone vs. DSLR Camera: What is Better Suited for Your Property Photography?

Getting the best photography for your property may not be as easy as it sounds. Deciding between professional or self-shot is the first step, but...

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4 min read

Marketing Your Apartment Development During COVID-19

According to a survey from The National Multifamily Housing Council, 53% of multifamily developers are still reporting delays in construction.

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5 min read

4 Ways to Promote Physical Distancing in Your Apartment Community

Contactless delivery. Touchless locks. Increased cleanings. The world as we know it has changed, and it’s time to adapt. Apartment communities are in...

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3 min read

How to Ensure Accessibility in Virtual Leasing

According to Internet World Stats, the Internet World Penetration Rate in North America reached up to 94.6% in 2020. In addition, The U.S. Census...

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