LCP Media Blog

Discover the latest in digital media,
from concept to creation.

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4 min read

5 Unique Ways to Generate Commercial Real Estate Leads

Gone are the days of relying on cold calling to generate commercial real estate leads. While still a great tactic, digital tools will need to be put into use in order to keep up with today’s lead generating trends.

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Photographer

3 min read

Hiring a 360 Photographer? What You Need to Know

Virtual tours have become an exciting new marketing tool for all business types. From commercial office spaces to restaurants and retail, 360...

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9 min read

20 Off-Season Leasing Tips to Prepare for Winter

Well, it’s finally here. The dreaded off-season for apartment renting. And finding new ways to market apartments during this time can be tricky.

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Apartment Lobby

2 min read

18 Examples of Apartment Photos that Helped Lease Units Faster

Let’s face it, with all of the new digital marketing technology out there right now, real estate photography may seem like small priority.

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Senior Living Blog Images (4)

7 min read

Here's How to Help Families Narrow Down Their Senior Living Options

With so many senior housing communities to choose from, it can be difficult for prospective residents to narrow down their options. However, with the...

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3 min read

What Renters Really Want to See on Your Apartment Tour

We often cover the “how” and “why” of apartment renting tactics for consumers, but now we’re here to talk about the what.

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camera on building ledge

6 min read

5 Best Practices for Google Business Profile Photos

Managing your online reputation should be a constant task because every time someone finds your Google My Business page, that becomes another...

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8 min read

5 Apartment Marketing Strategies You Need to Fight Slow Lease Velocity

Every apartment manager dreams of leasing out all of their units in no time, but the reality is that you need a solid marketing strategy to avoid the...

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4 min read

How to Turn Your Apartment's Website Into a Conversion Machine

Get this: research has shown that only a quarter of leads are actually sales-ready, while the other 75% often become dead ends. So how in the world...

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Content Marketing Ideas for Apartments

4 min read

5 Powerful Content Marketing Ideas for Apartments

As a marketer, you’ve definitely heard the words “content marketing strategy” and “content management” thrown around at least once or twice. The...

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Senior Living Blog Images (7)

5 min read

What's Missing in Your Apartment SEO Strategy?

No one needs to be told that if their website isn’t generating leads, ranking on Google, or driving any traffic, it’s probably overdue for a SEO...

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Virtual Staging vs. Real Staging

5 min read

Virtual Staging vs. Real Staging: What Fits Your Budget?

It’s the most wonderful time of the year! Ah yes, budget season.

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Senior Living Blog Images (2)

3 min read

There Are a Lot of Choices in Senior Living. How Will You Stand Out?

“In late 2016, about 45 assisted living units went online every day. However, occupancy over that period hit a 6-year low.”

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3 min read

These Apartment Virtual Tours Will Make You Rethink Your Leasing Strategy

Virtual tours for apartment homes are one of the latest trends in real estate. These digital experiences have changed the game for lease-ups, renting...

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Senior Living Blog Images (5)

3 min read

5 Ways a Virtual Tour Can Shorten Your Senior Living Sales Cycle

From managing communities to preparing for lease-up, senior living providers have a long list of responsibilities. One key area that requires strong...

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Senior Living Blog Images (1)

3 min read

Senior Living: How to Give an Incredible Experience to Out of State Prospects

What if I told you the number of seniors moving between states has increased 65% over the last decade?

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Virtual Staging

4 min read

Is Virtual Staging in Real Estate Worth It?

Multifamily and senior housing marketers are always looking for cutting-edge technology to stand out on real estate listings. They know that...

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4 min read

10 Virtual Staging Statistics That Will Surprise You

Virtual staging is the shiny new marketing tool turning heads in real estate. After all, this 100% digital solution is a cost-effective alternative...

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Modern Apartment Search

4 min read

Multifamily Technology: Streamlining the Modern Apartment Search

Decisions, decisions, decisions. That’s what today’s modern apartment renter is facing when they jump online to begin the long, drawn-out apartment...

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Meeting Reporting

1 min read

New Product Feature: Virtual Meeting Reporting

We're excited to introduce some new features to our virtual tour meeting functionality in the Panoskin platform!

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