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3 min read
What Renters Really Want to See on Your Apartment Tour
We often cover the “how” and “why” of apartment renting tactics for consumers, but now we’re here to talk about the what.
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6 min read
5 Best Practices for Google Business Profile Photos
Managing your online reputation should be a constant task because every time someone finds your Google My Business page, that becomes another...
8 min read
5 Apartment Marketing Strategies You Need to Fight Slow Lease Velocity
Every apartment manager dreams of leasing out all of their units in no time, but the reality is that you need a solid marketing strategy to avoid the...
4 min read
How to Turn Your Apartment's Website Into a Conversion Machine
Get this: research has shown that only a quarter of leads are actually sales-ready, while the other 75% often become dead ends. So how in the world...
4 min read
5 Powerful Content Marketing Ideas for Apartments
As a marketer, you’ve definitely heard the words “content marketing strategy” and “content management” thrown around at least once or twice. The...
5 min read
What's Missing in Your Apartment SEO Strategy?
No one needs to be told that if their website isn’t generating leads, ranking on Google, or driving any traffic, it’s probably overdue for a SEO...
5 min read
Virtual Staging vs. Real Staging: What Fits Your Budget?
It’s the most wonderful time of the year! Ah yes, budget season.
3 min read
There Are a Lot of Choices in Senior Living. How Will You Stand Out?
“In late 2016, about 45 assisted living units went online every day. However, occupancy over that period hit a 6-year low.”
3 min read
These Apartment Virtual Tours Will Make You Rethink Your Leasing Strategy
Virtual tours for apartment homes are one of the latest trends in real estate. These digital experiences have changed the game for lease-ups, renting...
3 min read
5 Ways a Virtual Tour Can Shorten Your Senior Living Sales Cycle
From managing communities to preparing for lease-up, senior living providers have a long list of responsibilities. One key area that requires strong...
3 min read
Senior Living: How to Give an Incredible Experience to Out of State Prospects
What if I told you the number of seniors moving between states has increased 65% over the last decade?
4 min read
Is Virtual Staging in Real Estate Worth It?
Multifamily and senior housing marketers are always looking for cutting-edge technology to stand out on real estate listings. They know that...
4 min read
10 Virtual Staging Statistics That Will Surprise You
Virtual staging is the shiny new marketing tool turning heads in real estate. After all, this 100% digital solution is a cost-effective alternative...
4 min read
Multifamily Technology: Streamlining the Modern Apartment Search
Decisions, decisions, decisions. That’s what today’s modern apartment renter is facing when they jump online to begin the long, drawn-out apartment...
1 min read
New Product Feature: Virtual Meeting Reporting
We're excited to introduce some new features to our virtual tour meeting functionality in the Panoskin platform!
6 min read
15 Reasons Your Business Needs a Google Virtual Tour
The world is now more connected than ever. Convenience is right at our fingertips. How people discover the world through their phones or laptops is...
5 min read
How to Successfully Close a Sight Unseen Lease
Renting sight unseen is a big risk apartment hunters rarely take. And it's not hard to see why. It's intimidating and overwhelming. But what if I...
5 min read
Game Changing Tips to Sell Senior Living Virtually
There are many challenges facing seniors today.
7 min read
10 Student Housing Marketing Strategies to Attract Student Renters
There are more than 16 million students enrolled in U.S. colleges today. That’s a lot of students who are just now getting out on their own, and a...
3 min read
3 Reasons to Add a Virtual Tour to Your Google My Business
Your company’s Google My Business is easily one of the most important assets in your internet marketing mix. It’s the first thing users when see they...