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3 min read
How Often Should You Update Google Street View?
We’re all familiar with the Google car that drives around capturing Street View across the entire globe. And as the first technology of its kind, it’s quite an amazing feat.
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5 min read
What You're Missing in Your Apartment Digital Marketing
Is something missing in your apartment digital marketing? Potentially, with so many ideas out there, you can always find new ways to boost your...
2 min read
Coronavirus Precautions: How Virtual Tours Help Maintain Regular Business
Schools are closing, events are canceling, and as of yesterday, the U.S. declared a travel ban to Europe. As necessary safety precautions are put...
5 min read
Does Virtual Staging Work? Everything You Need to Know
Virtual staging may be gaining interest within the real estate industry, but this digital tool, for some reason, is still working hard to prove its...
5 min read
7 Wedding Venue Marketing Ideas You Need to Stand Out
Very recently a colleague of mine told me that she and her fiancé almost booked a venue without even visiting it. Crazy, right?
3 min read
Virtual Tours: The New Leasing Agent Training Tool
Let’s get straight to the facts: leasing agent turnover is high. A study in 2008 by the National Multi Housing Council revealed an employee turnover...
4 min read
Amazing Apartment Marketing Ideas (For Any Budget)
Every apartment community is different - which means their marketing must be different as well.
3 min read
3 Reasons Long-Term Renting is Projected to Increase in 2020
Vertical Rent says it best: “each time you turn over a rental unit, you increase your operating costs.”
2 min read
Luxury Virtual Staging Examples You Will Love
From residential properties to commercial real estate, virtual staging is the latest trend turning heads.
5 min read
8 Iconic TV Show Residences that Could Have Used Digital Content
Let’s face it, if some of our favorite TV show hangout spots were up for sale in 2020, their business listings would be, well, lacking.
4 min read
4 Ways a Senior Living Virtual Tour Makes the Transition Easier
When it's time for a senior to move into a senior living community, the transition isn't just hard on seniors, but rather the entire family.
4 min read
How Apartment Virtual Tours Are Changing the Game in Multifamily
Fact: 14% of people would rent without seeing an apartment in person.
7 min read
How to Crush Multifamily Marketing in 2020
If you feel lost about where to start your marketing for your community, you are not the first and won’t be the last.
What Kind of Digital Content Does Your Property Need? [QUIZ]
Every real estate property is different. From storage facilities and commercial office spaces to towering multifamily communities and student housing...
5 min read
How Long is Real Estate Digital Content Good For?
When scheduling a photographer for your community, do you think about the shelf life of that content?
5 min read
4 Lessons in Apartment Virtual Tours to Read Up On
In today’s rapid digital age, being in the multifamily sector means keeping up with all the latest trends and technologies. Apartment virtual tours...
4 min read
How to Prevent Property Manager Burnout
Similar to many industries, real estate sees an annual 0-100 situation in regards to the influx of business inquiries.
2 min read
2020 Google My Business Image Size Requirements
If there’s one absolute truth in this world, it’s that Google My Business listings are essential to a business's success in search results.
2 min read
2019 Year in Review: A Time of Growth and Change
It’s an understatement to say 2019 was an exciting year for LCP360. Much has happened over the last 12 months, and we’re thrilled to share some of...